Multitasking is Dumb: Cognitive Costs, Decreased Productivity, Brain Strain
Multitasking requires rapidly switching between tasks and goals, taxing networks in our brains that support cognitive control and attention. Research shows multitasking leads to poorer performance, known as switch costs, compared to focusing on one task at a time. Certain types of multitasking like media multitasking are associated with reduced working memory, long-term memory, and …
