How Cocaine Rewires the Brain’s Reward Circuit
TL;DR: Cocaine hijacks a transcription factor called FosB in a brain circuit connecting the hippocampus to the nucleus accumbens, suppressing neural excitability and driving compulsive drug-seeking behavior—a mechanism that could reshape addiction treatment. The brain has two competing drives during addiction: the conscious desire to quit and the limbic system’s relentless pull toward the drug. …
